ARCEP to launch a public consultation on the intangible benefits likely to accrue to La Poste through its obligation to maintain territorial presence.
Paris, 12 June 2012
ARCEP is mandated by law to evaluate the cost of La Poste's contribution to
national planning and development, a mission that involves operating a network
of over 17 000 contact throughout the territory.
Decree No. 2011-849 of 18 July 2011 defines the calculation method to be adopted
and provides in particular for intangible benefits to be taken into account.
An initial evaluation of the net cost incurred by La Poste in financial year
2010 gave rise to ARCEP Decision No. 2011-1081. In this first evaluation exercise,
ARCEP was unable to take account of the impact of any intangible benefits due
to insufficient data for assessing their value.
However, with the studies available to it, ARCEP has pinpointed three benefits
that could be included in its 2012 evaluation of the net cost incurred by La
Poste in 2011 under the head of its obligation to maintain territorial presence:
- advantage of having an extensive network;
- brand image;
- advertising infrastructure.
ARCEP is submitting this analysis for public consultation and invites interested
parties to reply by e-mail to avantagesimmateriels-poste@arcep.fr no later than
13 July 2012.